Date: February 3, 2020 ◼︎ Client: The Happy Plant Co ◼︎ Platform: Web/Social ◼︎ Software: Blender
Overview
The Happy Plant Co approached me to create an ident for some videos there were producing. They had the idea of animating their plant pot character straining to sprout a plant out of its head. They had recently produced some wooden signage for the company and it felt like a perfect opportunity to make a faux stop motion piece.
I animated the logo as a flat black and white image sequence, animating on twos to help emphasise the stop motion feel. Once this was done, I created a material shader that used the image sequence to affect the height of the CG wood. Add a subtle camera truck backwards and we were all done.